Rome Travel Guide

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Tuesday, October 11, 2016

Balocco: Big-Top Architecture in Rome

Weird inside and out.  It's Balocco, also known as Rocco Balocco, and it's usually described as a toy store, but also as a seller of baby gear and furniture.  You could buy clothes there, too.

If you've been to Eataly in Ostiense, you've seen the funky building, because it's only a few meters from Eataly's main entrance, across the street.

Last spring we sucked it up and went inside (knowing we weren't thinking about buying anything) and took a few photos.  Other-worldly one might say.  Circus architecture (as if that were a thing). 1980s??  Zany postmodernism?

Gloomy interior.  Odd, given the abundance of natural light. 
A Roman friend said this Balocco is one of several in a small chain of stores, and that the chain had been for sale for years and is now on its last legs.  One internet site claims it's closed, another suggests it's open.

Run, don't walk--to Balocco!


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